Editorial

Talking about behaviour change: Is guiding more effective than directing?

Stephen Rollnick
South African Family Practice | Vol 50, No 2 : March/April| a1065 | DOI: https://doi.org/10.1080/20786204.2008.10873696 | © Copyright Status: Not provided. Contact Holding Institution to verify copyright status. Rights Holder: South African Academy of Family Physicians
Submitted: 19 February 2008 | Published: 30 April 2008

About the author(s)

Stephen Rollnick, School of Medicine, Cardiff University, United Kingdom

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Abstract

Motivating others to change their behaviour is often not straightforward. People tend to react against well- intentioned efforts to persuade them to change. This common approach to the challenge of patient behaviour change is pragmatic, for sure, but probably not good enough.

Keywords

behaviour change

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